Lawrence “Larry” Goldberg, a professional numismatist, currently co-owns and operates Ira and Larry Goldberg Coins & Collectibles, Inc., located in Los Angeles, California.
Larry Goldberg worked for over 45 years at Superior Stamp and Coin Co., Inc. and was an owner and officer for over 20 years. Larry and his partner Ira Goldberg created the subsidiary company, Superior Galleries, which became one of the largest numismatic and philatelic auction houses in the world.
Since 1970, when Superior conducted its first public coin auction, Larry supervised every sale through May 1998. In the late 1980’s and early 1990’s, Superior’s auctions grossed more in prices realized than any other numismatic auction house in the world. Larry was a consultant for the Columbus-America Discovery Group, the treasure salvage operation that found the S.S. Central America, or “The Ship of Gold.” This ship was laden with the largest numismatic treasure ever recovered.
In 1999, Ira and Larry Goldberg were part of a group that purchased the S.S. Central America treasure, valued at over $100 million. This is still the world record for a numismatic purchase. On May 28, 2009, Ira and Larry Goldberg auctioned The Millennia Collection, which realized over $24 million, the most a World Coin Auction has brought in a single day. On September 6, 2009, Ira and Larry Goldberg auctioned a 1795 Reeded Edge Cent for $1,265,000, the highest price ever paid at auction for a copper coin.
Larry Goldberg is a widely-recognized expert on all phases of United States coinage. For several years he hosted a live television program, Money Talks. His other specialties include United States currency and World gold and silver coinage. He is a contributor to two of the most popular numismatic reference books in the industry, The Guide Book of United States Coins (“The Red Book”), and The Handbook of the United States Coins (“The Blue Book”). He is also a contributor to many of the Krause numismatic publications. Most recently he, along with Ira Goldberg, co-edited the book Money of the World – Coins that Made History (Whitman).
Over the years, Larry has helped to assemble and auction some of the most important collections ever sold. In November of 2005, the Goldbergs privately sold the world-renowned King of Siam Set for a record-breaking $8.5 million. This was the third time the Goldbergs have sold the set, also a record.
Larry Goldberg has been a member of the Professional Numismatic Guild (PNG #154) since 1969, and is a lifetime member of the American Numismatic Association (LM#845). He has been a member of the American Numismatic Society since 1969. He is also a licensed auctioneer in California. Larry Goldberg has appeared in depositions and court many times as an expert witness for the Federal Trade Commission, the Federal Bureau of Investigation and the Internal Revenue Service. He has also been an appraiser for many of the major banks and insurance companies in California. On Thursday, January 6th, 2011, Larry received a Lifetime Achievement Award by the American Numismatic Society, for his outstanding contributions to the Numismatic Community.